Services

Email marketing services have a lot of features. When considering how best to maximize the potential revenue of your email channel, we recommend that you consider the expert advice of your email marketing service provider. Corporate level experience preferred. Our Email Marketing Services team has experience managing top-tier email marketing programs across multiple industries. Our agency team members maintain a high standard for all email marketing lists. So, with the latest strategies, tactics, and technology, you'll have the best email marketing that works to maximize your business.

Why Email Marketing Is Still Effective?


For many industries, e mail advertising is top revenue marketing .That's due to the fact that is generally your maximum engaged audience; they have related together along with your emblem and supplied you with their e mail deal with at a few point. However, in terms of e mail advertising, you could now no longer be an professional at e mail advertising strategy, understand the way to control your e mail advertising list, install campaigns; or you may simply surely want assist doing the heavy lifting.

What makes Gravitate a successful email marketing company?

When choosing an email marketing service provider, you want to work with an agency that has in-depth knowledge of email marketing through decades of in-depth industry experience. Gravitate offers exactly the experience and knowledge that will help your email marketing campaign compete at its best. We have managed mailing lists with over 10 million subscribers for new programs with 10 subscribers. No email program is too big or too small for us to handle.


For existing programs, we usually start with a thorough audit of your email marketing campaign to better understand where you stand. We look at metrics, listing growth, entry points, deliverability, segmentation, technology, and more. Once we have a common understanding, we can start defining the framework to move your email marketing campaign forward. We hold regular meetings with you to discuss strategy, reporting and optimization.


For new email marketing campaigns, we take a different approach. We consider your goals, industry, list size, and more. We use this information to determine the best email marketing platform that best suits your needs. We'll chart your entire startup, email marketing strategy, and timeline. We'll map and create all the lifecycles and triggered emails that are in the plan, and we'll get it up and running safely. Before you know it, you'll be the top player in the texting game!

Which Email Marketing Service Provider (ESP) Do We Use?

Our e mail advertising and marketing provider is largely ESP agnostic. We will confirm to the e-mail provider you are already using, or leverage the e-mail provider that we experience is pleasant suit on your needs. We have a platform that we leverage for small to mid-sized companies, and different systems that we leverage for our larger, Fortune 500 clients. No rely which platform we leverage, we are able to assure which you get hold of the pleasant electronic mail advertising and marketing carrier from our experts. Platforms have obstacles however we've got the experience. Here are some e mail service providers (ESPs) that we've got used:

  • ActiveCampaign

  • Campaign Monitor

  • Constant Contact

  • Eloqua

  • Emma

  • Exact Target

  • Klaviyo

  • MailChimp

  • Salesforce

  • Selligent

  • VerticalResponse


eCommerce & Shopify Email Marketing Service:

Do you have an eCommerce website or Shopify store that can use professional email marketing services? We are experts in working with various platforms especially Shopify and generating email marketing revenue by leveraging our honed strategic approach. We provide professional email marketing services that attract subscribers and generate more revenue for your eCommerce website or Shopify store. We'll take care of everything from managing your list to setting up lifecycle, triggered and bulk email marketing campaigns. All you have to do is step back and let our email marketing service do the work for you.

Gravitate Email Marketing In-Depth Process:

‍Email Marketing Experience

When selecting the best email marketing service, you want to make sure they have experience in the email space. Many email marketing service providers don't know the intricacies of email marketing, which makes them unqualified to manage your program. Those who are inexperienced in the email marketing channel typically outsource the work to more qualified providers like Gravitate Email Marketing Service. The best email marketing agency should have experience in providing email marketing service for organizations both large and small. Smaller agencies don't always have the capacity or bandwidth to manage enterprise-level email marketing programs or lists of more than 10 million subscribers.

Email Marketing Technical Setup

As one of the most experienced email marketing service providers in the field , we will manage your entire technical setup. We'll handle authentication including DMARC, DKIM, and SPF protocols. We'll determine whether to run your campaigns out of a shared range of IP addresses, or a dedicated email IP address. If your domain and IP addresses need warming, we have extensive expertise in this area?

Email Marketing Deliverability Best Practices

Not only should a leading email marketing service provider such as Gravitate be able to speak thoroughly about email marketing deliverability and inbox placement, we have experience in properly managing it through best practices and decades of experience. Our strategic inbox placement methods will make sure that your emails are not only delivered, but delivered to the inbox and not the spam folder. Our email marketing service is also familiar in partnering with email deliverability monitoring vendors like MXToolbox and ReturnPath.

Mobile First Approach

A good email marketing service should always have a mobile first approach. It's widely known that over 50% of users open emails on a mobile device, which is why our email marketing service take this approach with each and every email marketing client. Each and every email template is created with the intent that it's highly likely that it will be viewed on a mobile device.

Email Marketing List Management

Gravitate Email Marketing Service includes management of your options , unsubscribes and inactive contacts. We will strategize to find new avenues to acquiring fresh email addresses that we can leverage to grow your email marketing list. If necessary, our email marketing service will include email validation as a preventative measure to protect against bad email addresses getting added to the email marketing list. We have experience in effectively managing email marketing lists in excess of 10M+ contacts for large corporations.

Email Marketing List Segmentation

Do you have marketing broken out segments? Do you need to create email marketing segments? Our email marketing service includes helping you to manage and target existing segments, or identify and manage new segments.

Lifecycle & Remarketing (Triggered) Email Marketing Service

Our email marketing service includes building out remarketing (triggered) email campaigns, journeys and lifecycle marketing flows. We have solid background in building welcome flows, re-engagement flows, cart abandonment triggers, browse abandonment, product recommendations, and many more. We will map out each and every flow, and also implement the necessary business rules / logic for each and every email marketing journey.

Email Marketing Production & Deployment

Gravitate will manage the entire email production process from A-Z, or integrate with your marketing team in the most effective way. This includes working independently or cross-functionally to create your email marketing calendar, complete any marketing briefs, engage the content & creative teams, create an effective email template design, edits, approvals, email coding, building, scheduling and deployment. We will create and manage this entire process for you.

Multi-Variate A/B Testing

Multi-variate or split testing is something that we highly recommend. As a leading email marketing service provider, we will plan your A/B testing and execute your email marketing testing calendar for subject lines, content, template styles, deployment days/times, and much more. We are experienced in 50/50 split testing or auto-winner testing. In any case, we will ensure your email marketing campaigns receive the best results.

Email Marketing Personalization

Personalization is the key to driving engagement. We will leverage your subscriber data to drive 1:1, personalized email communications when and where it makes sense. We can retarget based on specific products or pages an email subscriber was interested in. We can even find ways to recommend similar topics, pages, or items that were viewed.

Email Marketing Tracking, Reporting and Optimization

Our email marketing service includes precision tracking with your preferred platform. We typically leverage Google Analytics or Adobe Omniture for email tracking but we can leverage any email analytics provider. Our email marketing service also includes detailed reporting, and recommendations for optimization. You will have the top minds in the email marketing service industry evaluating your data and making informed recommendations that will lead your program to great success.